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1 JAN 07: IN THE HOT SEAT: JAMES BASS, CEO PIPER

ON PIPERJET
We’ve always had great interest in the market. There’s a saying in business: “Hit ‘em where they’re not”. We think the PiperJet does that.

ON PIPER AIRCRAFT
We are actively working on a number of changes to our product line. You can be confident that we will have a number of exciting, innovative and very desirable changes to our entire product line.

ON RIVALS
They certainly have been category killers for certain models in our line-up. We’re acutely aware of that. In part, that will drive our product line-up as well as our technology decisions.

ON PISTON TWINS
As long as there is a demand for piston twins, we will make them. Right now demand is strong.

ON LIGHT SPORT AIRCRAFT
A market that’s very important for the industry but it’s probably not a market we will focus our attention on. However we will continue to watch.

ON CHALLENGES
The GA industry faces a lot of issues including tort reform and legislative relief. The litigious nature of the industry is driving insurance costs for both pilots and manufacturers to extremes. We think that is a disincentive for the market, it inhibits innovation and investment dollars.

ON THE UK DEALER
We have an outstanding dealer in the UK, Wilfred Otto. He brings to the UK reliable, seasoned professional management.

ON HONDA
The Honda association is going to make Piper a better company. We think we have a lot to offer them too.

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